SPECIALIZED

Pairing practical function with exceptional creative.

CONCEPT / PRODUCTION / CREATIVE
Making everyday activities extraordinary.

‘Summer Madness’ 2021 campaign

Pairing practical function with exceptional creative, we brought the Specialized SS ’21 Road collection to life safely during Covid-19 in the glorious hills of Gran Canaria with the illustrious @dimitricoste

“Summer Madness” filmed on location in Gran Canaria (during Covid-19 restrictions) with Dimitri Coste.
Screenshot 2021-04-12 at 10.55.57