Pepsi // Kick In The Mix

McFaul+Day were approached to consult and direct on Pepsi Max and Pepsi Football campaigns for a season in NYC, working closely with the Pepsi and Safari Sundays team to create full 360 Global assets including ATL and BTL print, online, TV, film promos, OOH, lookbooks, instore schemes, packaging and a huge Times Square billboard campaign.

Pepsi // Kick In The Mix